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Analysing data

Storytelling with Data 

Dive into the art and science of data storytelling with our comprehensive course designed to transform you into a master of communicating complex information compellingly. This strategically designed course, 'Storytelling with Data', will introduce you to the fundamental concepts that differentiate mere data presentation from truly engaging data storytelling.

The course kicks off with an exploration into the importance of stories in human communication and how they can be powerfully used in the realm of data. You will learn to appreciate the nuances that transform numbers and figures into captivating stories that not only inform but also persuade and inspire action.

Understanding your audience forms the foundation of this course. We'll guide you through the process of tailoring your narratives to suit different viewers' context and knowledge level, ensuring your data resonates and drives the intended impact without overwhelming or confusing.

Buoyed by narrative techniques and tips on creating a strong storyline around your data, you'll learn to craft a narrative that moves seamlessly from presenting the problem (conflict) to offering data-driven solutions (resolution). Capturing the central message and structuring your data story for impact will enable you to embolden any presentation, report, or pitch.

One of the course's highlights is the hands-on exercises, where you'll take the reins and steer raw data into well-structured stories complete with visuals. This practical workshop will apply learned theories, with peer and professional feedback to refine and heighten the impact of your narrative.

Whether you're a business leader, a product owner, an engineering lead or a design lead, or simply passionate about data, this course will equip you with the skills to turn data into powerful stories that inform, engage, and drive decisions.


The Academy of Design Thinking is an IOEE (Institute of Enterprise and Entrepreneurs) Academy. All its courses award certificates that are recognised in UK and abroad.

 Course Fee: Two Days £1250

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